Tags : Marketing

Instagram User Growth Drops to Lower Levels Than Previously Expected

According to a new report, Instagram’s user growth has dropped to single digit percentages for the first time. Data published by eMarketer shows Instagram’s user base grew by 6.7% in 2019, which is down from 10.1% growth in 2018. Starting in 2020, eMarketer estimates Instagram will grow slower than what was previously expected. Read More

Twitter Rolls Out a New Ad Unit in the Explore Tab

Twitter is launching the Promoted Trend Spotlight, a takeover ad displayed at the top of the Explore tab. The Explore tab houses Twitter’s trending topics, which makes it one of the most frequently visited sections outside of Twitter’s main feed. Read MoreRead More

Facebook Makes Changes to User Interface on iOS

The key to using Facebook is all about figuring out how the settings work and how the user interface is supposed to function at any given point in time. Most of the time when it comes to their user experience, Facebook tends to make changes quite regularly because of the Read More

Twitter Rolls Out a New Ad Unit in the Explore Tab

Twitter is launching the Promoted Trend Spotlight, a takeover ad displayed at the top of the Explore tab. The Explore tab houses Twitter’s trending topics, which makes it one of the most frequently visited sections outside of Twitter’s main feed. Read MoreRead More

Paying attention to attention: A tension in advertising

In the recent general election debates between Boris Johnson and Jeremy Corbyn they both commented on the other one finding a magic money tree. But research suggests that even if someone did find a magic money tree, they wouldn’t notice the money. In 2010, film makers left 100 dollars in a Read More

Google Assistant Now Has 500 Million Users Worldwide

Google announced today that 500 million people are now using Google Assistant across smartphones, TVs, smart home devices, and other gadgets. That figure represents the number of people using Google Assistant each month, a metric which Google has never previously revealed. While half a billion is a considerable number of monthly Read More

10 DIGITAL MARKETING TRENDS YOU NEED TO KNOW FOR 2020

As we’re rapidly approaching the end of the year, it’s a great time to look ahead at where we’re going and the marketing trends we’re likely to see more of in 2020. I’ve already touched on how we can expect marketing to evolve on a strategic Read More