Brand awareness is the #1 objective brands achieve with content marketing, according to a yearly survey done by the Content Marketing Institute. Building credibility, trust, and teaching their audience come next. All brands must perform content marketing, which combines many marketing strategies like blogs, email marketing, social media marketing, and more. Read More
Khoros, an award-winning leader in digital-first customer engagement software and services, and Talkwalker, leading consumer intelligence and deep listening company, today announced their partnership to provide brands with world-class social media management, intelligence, and deep listening experience. The strategic relationship will equip brands with the tools they need – from insights Read More
Zype, the leading video API and infrastructure platform, and TripleLift, the advertising technology company reinventing ad placements, today announced an integration that allows joint customers to leverage In-Show advertising within playout streams on connected TV (CTV) platforms. Customers using Zype’s Playout 2.0 to curate and deliver digital linear programming for Read More
Every effective marketing endeavor is built on a solid marketing strategy. A well-defined digital marketing strategy is either absent from more than half of the brands or has not yet been implemented. Because it provides you with a sense of direction, explains the goals you want to reach, and outlines Read More
Meta CEO Mark Zuckerberg on Tuesday said WhatsApp is set to partner with Salesforce globally so that Salesforce’ customers can now benefit from WhatsApp’s business offering by setting up their businesses on the WhatsApp Business App through WhatsApp’s Cloud API. “More and more people prefer to communicate with Read More
Sendinblue, the leading all-in-one digital marketing platform for small to medium-sized businesses, today announced its acquisition of Yodel.io, a cloud-based business phone solution. This marks Sendinblue’s fifth acquisition in the past 12 months and highlights the company’s commitment to providing affordable and accessible end-to-end marketing and sales solutions Read More
XLMedia PLC the global digital performance publisher, today unveils a brand refresh to build a new look that matches XLMedia’s culture and expanded presence in North America. Over the last three years, the company has seen tremendous growth from its United States sports vertical now accounting for 68% of the Read More
EX.CO – The Experience Company, the world’s leading content experience platform powering billions of personalized interactions around the web, today announced new case study results that indicate BoardingArea, a network of 60+ business travel and frequent flyer websites, is earning 27% more revenue per site as a result of its partnership Read More
Did you know that affiliate marketing may help small businesses monetize? We are here to explain how to you! Businesses have a wide range of options at their disposal, including affiliate marketing and cryptocurrency trading. Have you heard of affiliate nation review, a website where everyone is interested in learning Read More
Clue, an award-winning data and media partner for search, social, and programmatic advertising, is pleased to announce it placed No. 11 on the 2022 Report on the Business ranking of Canada’s Top Growing Companies. Canada’s Top Growing Companies ranks Canadian companies on three-year revenue growth. Clue earned its spot with Read More
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