Tags : Marketing

AdAdapted Announces New Add-to-Cart eCommerce Capabilities for Direct, Its Self-Managed Shopper Advertising Solution

AdAdapted, the leading shopping list marketing and insights platform for CPG brands, agencies, and retailers, today announced the launch of new add-to-cart eCommerce capabilities for AdAdapted Direct. In addition to featuring AdAdapted patented add-to-list technology, AdAdapted Direct now empowers marketers to create campaigns that enable shoppers to add a brand’Read More

Modern Coupon Marketing Strategy – 7 Tips

Think of coupon marketing as printing your own currency and then distributing it to people in your target market. The best way to do this is to design a coupon that looks like a gift card. Why? Because people see more value in a gift card than they do a Read More

AZELLA and Gladstone Announce Strategic Partnership

Azella, a digital marketing platform and service solution for financial services firms and investment advisors, and Gladstone, a financial services firm and SEC Registered Investment Advisor that supports financial advisors nationwide, today announced that the strategic partnership they began in 2021 will be expanded and enhanced in 2022. Read MoreRead More