Marketers are forced into a difficult situation. Customers’ preferences for interacting with brands are evolving. The proliferation of data limitations is limiting the methods by which marketers can gather audience data. But above all, there is too much rivalry, which has reduced the effectiveness of digital channels and made it Read More
Cyber-security researchers on Monday discovered a potential data breach in the Chinese short-form video app TikTok, allegedly involving up to 2 billion user database records. Several cyber-security analysts tweeted about the discovery of what was a breach of an insecure server that allowed access to TikTok’s storage, which they believe Read More
Marketing strategies have altered due to modern technology. Online platforms have been adopted by many enterprises. Any business that wishes to survive in the fast-paced digital era must follow this trend. Digital marketing for recruiters is a tactic utilized by most businesses that will eventually result in more consumers and Read More
Twitter is one of the best platforms for the introduction. In recent years, a large number of well-known brands and small businesses have turned to this social network for advertising or introducing themselves. Twitter starts with the text, in contrast to Instagram where the image comes first. The outcomes will Read More
Reddit today announced the acquisition of an audience intelligence and contextualization company called Spiketrap. The terms of the deal were not disclosed. With more than 100,000 active communities and a wide range of conversations, Reddit has become a popular destination for advertising. The company has been working on ways to help Read More
Today, T-Mobile is launching an offer to help small businesses get MORE value without any extra cost. In collaboration with Canva and Meta, T-Mobile is giving ALL eligible small business customers Canva Pro on Us through the end of the year, along with $200 of free advertising on Facebook and/or Read More
A recession is on the way; for most business owners, this could mean fewer clients buying your products or services, losing your big accounts, or even worse, having to lay off some of your best employees or contractors. Are you preparing your business, mindset, and bank account with the tools Read More
Marketing is the backbone of every small business. It connects prospects to your products and services and helps them understand how to use them to solve their problems. Generally, companies spend between 7% and 10% of their total revenue on marketing. That percentage could be higher or lower depending on unique business Read More
Looka Inc., an AI-powered design platform that has helped entrepreneurs globally with its all-in-one branding solution, announces a partnership with Semrush, a leading online visibility management SaaS platform, on joining Looka’s Partner Marketplace program. This joint effort will further increase online visibility for Looka users with easy-to-use SEO tools Read More
Marin Software, a leading provider of digital marketing software for performance-driven advertisers and agencies, today announced the ability to optimize Snapchat ad campaigns through its flagship MarinOne platform. The integration with Snapchat’s Marketing API gives advertisers better insights and helps them improve the performance of their Snapchat campaigns through Read More
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