On July 30, 2025, Axel Springer SE announced that it would fully acquire cmmrcl.ly GmbH, a social media advertising technology firm situated in Hamburg. This strategic move marks a significant step forward in Axel Springer’s expansion into programmatic social advertising. The founders of cmmrcl.ly, Hansjörg Blase and Manuel Read More
Social Panga, a creative and digital agency, has launched an in-house AI Council to embed artificial intelligence across its branding, marketing, and digital services. Positioned as a ‘think-and-do tank’, the council comprises specialists, strategists, and technologists focused on applying AI in areas like content creation, workflow optimization, personalization, performance marketing, Read More
Oktopost, the leading platform for B2B social media management, employee advocacy, marketing intelligence, and social listening, today unveiled the findings of its latest research, revealing how employee advocacy and corporate social strategies are reshaping the landscape of B2B marketing. Based on a survey of over 770 full-time B2B Read More
Leading Innovation in Social Media: X.ME Combines AI and Web3 to Revolutionize Digital Interaction. By leveraging the strengths of both Web2 and Web3, X.ME provides users with a true social network and emotionally enriching content experiences. While delivering real-time, true, and comprehensive content services, the platform enables users Read More
The misalignment between marketing, sales, and customer success teams has created a growing barrier to how marketers and executives can differentiate the return on their marketing investment. According to Statista, the global marketing technology market is worth $345 billion. Despite this and the endless human resources that have been invested in Read More
Empathy is the basis of an effective marketing strategy. But it’s not always cleverly conveyed. Almost immediately after the pandemic hit, marketers began an “unprecedented” wave, sending out one message after another to support frontline workers and rally together. However, two years later, this kind of mass messaging in Read More
blogging. One likes it, and you have to force the words out of the other. No matter how challenging or simple it is for you to write about your profession, you should keep doing it since it is incredibly interesting. Why? We give five explanations. Reason 1: you present yourself as Read More
The key to a successful real estate business – Having a strong online presence! In this class, we will give you tips on how to effectively create a trusted online presence through websites, Google Business Profile, social media, online reviews and so much more. Become a trusted resource for clients and Read More
For this event, we will have multiple setups for you to record videos that you can share on your social media platforms. You will be provided with a list of video ideas to record, we will record it for you and show you how to upload it on TikTok and Read More
Twitter is one of the best platforms for the introduction. In recent years, a large number of well-known brands and small businesses have turned to this social network for advertising or introducing themselves. Twitter starts with the text, in contrast to Instagram where the image comes first. The outcomes will Read More
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