In May, Google announced a partnership with Shopify to allow more than 1.7 million merchants to reach consumers through Google Search and other services. This partnership is one of the many initiatives by tech companies targeting the massive small and medium business (SMB) market. SMBs account for more than 95% of firms Read More
Infosys (NSE: INFY) (BSE: INFY) (NYSE: INFY), a global leader in next-generation digital services and consulting, today launched Infosys Equinox to help enterprises securely deliver hyper-segmented, personalized omnichannel commerce experiences for B2B and B2C buyers. The platform’s future-ready architecture offers unprecedented flexibility for enterprises to pick and Read More
The Adtech company which specialises in delivering digital video solutions for advertisers, has opened its new offices based in London to bring to the market its Adtech solutions, helping brands and agencies in an even more demanding and agile context. The team in charge of the operation will be led Read More
Wunderkind, a leading consumer engagement platform that scales one-to-one messages for top brands, today announced a milestone in its partnership with leading customer relationship management (CRM) provider Salesforce, enhancing Salesforce Marketing Cloud’s data-sharing through a direct integration with Journey Builder. The strategic integration will help brands better identify when Read More
SiriusXM announced its largest multi-media national ad campaign ever which brings to life the vibrancy and spontaneity of SiriusXM programming, featuring superstar artists, creators, and stars from the worlds of entertainment, music, and sports, many of whom have shows, channels and popups on the SXM App. The campaign – “The Home Read More
This webinar, delivered as part of the Digital Tech Cumbria programme along with CDI Alliance, will give a whistle-stop tour of the digital marketing options available and how you can use them in your business. 5 October 2021, 14:30 – 16:00 IST Read MoreRead More
You’ve done the work. You post good content, engage with your audience, and make sure everything is on-brand with your social media. But how do you get those posts to more people? In this webinar, we’ll discuss the benefits of adding a little paid advertising to your existing Read More
Learn how to build a digital marketing strategy for your business by learning about the different digital marketing channels available and how they can be applied to your business objectives. September 16, 2021, 3:30 PM – 4:30 PM IST Read MoreRead More
Sojern, a leading provider of digital marketing solutions for travel, and Roiback, a market-leading technology company specialised in powering direct sales for independent hotels and chains, have partnered to provide hoteliers with powerful multichannel media solutions aimed to drive direct bookings. The partnership empowers hoteliers to reach their customers across Read More
Today, Hype Partners, the largest blockchain community management and marketing agency, in an industry first, has announced its acquisition of DeFi consultancy agency0x along with the recent hire of Lee Tatham as Creative Director. agency0x is a growth consultancy focussed on decentralized finance (DeFi) technology protocols. The acquisition Read More
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