Adsquare, the global audience and location intelligence company, is now using insights from O2 Motion, enabling businesses to leverage anonymised, aggregated crowd movement data for geo-contextual mobile targeting, as well as for more effective planning and programmatic activation of Out-of-Home campaigns. O2 Motion is a service that uses anonymised and Read More
The Air Conditioning Contractors of America (ACCA) announces that Scorpion has joined ACCA’s corporate partner program as its only digital marketing partner at the platinum level. As a leading provider of technology and services helping local businesses thrive, Scorpion holds an esteemed track record with HVAC companies, working closely Read More
Spire Holdings announced today the launch of Spire+ – a full-service marketing and advertising division dedicated to providing the automotive industry with innovative strategies, inspiring content development, impactful design and unwavering customer service. Born of veteran NASCAR, IndyCar and grassroots motorsports executives, Spire+ boasts a marquee lineup of strategists, marketers, promoters, Read More
154 Agency LLC (154) has announced today that it has reached an agreement with Bizfluence Inc (Bizfluence), to perform all digital marketing and related work. 154 provides social media, creative strategy, public relations, and content marketing. 154 will be assisting Bizfluence as it prepares for its next phase of expansion following a successful crowdfunding Read More
Loot Crate, one of the top pop culture subscription-based services, got an extra boost in paid search efforts thanks to a digital marketing startup. Thanks to Sprinkles Media, a startup established in 2021 by two marketing experts, Loot Crate saw some surprising return on investment in less than a month. A Read More
6sense, the market leading account engagement platform, today announced the acquisition of Fortella. The move combines Fortella’s AI-driven pipeline intelligence with the 6sense platform, adding essential pipeline planning, forecasting and measurement capabilities to further empower B2B marketing leaders to achieve their pipeline and revenue goals with greater predictability. Read More
LINK Mobility and Adobe have collaborated on mobile messaging for over 15 years, notably with the supply of a messaging connector (formerly Netsize) integrated with Adobe Campaign. Today, LINK Mobility has reached a new milestone by developing a specific Omnichannel API, which allows Adobe Journey Optimizer – a new application natively built Read More
CommerceIQ, the algorithmic platform that helps consumer brands win in e-commerce, today announced a strategic API integration with Criteo’s Retail Media solution to expand its omnichannel advertising offering. CommerceIQ’s customers can now optimize their retailer search advertising across Criteo’s ecosystem of retailers and marketplaces. With 63% of online Read More
Pacific Software Publishing, Inc., an independent US-based software development company, announced the beta launch of DENREI, their all-new email-based social platform. DENREI leverages the power of email, as a privacy-protected medium, to solve many problems that exist with social media today regarding censorship and freedom of speech. Read MoreRead More
TransUnion unveiled today the launch of its TruAudience® solutions to provide a foundation of trust on which businesses build future-proofed identity and data capabilities. With insight into 98% of U.S. adults and more than 127 million homes, including 80 million connected homes, TruAudience delivers the scale, accuracy, speed, connectivity and trust that Read More
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