Tags : themartech

4 Ways YouTube is Improving Creators’ Workflows

YouTube reveals details about four updates on the way that aim to make creators’ workflows more efficient. YouTube Studio will soon receive several quality of life updates designed to help creators get more done in less time. Recording and editing videos is taxing enough without going through the process of Read More

How to Build a Successful Video Marketing Strategy and Plan

More than 71% of B2B marketers currently include videos in their marketing mix. For organizations looking for ways to elevate their content marketing, videos can be a great addition. Whether video marketing is something you have mastered or are just beginning to explore, these tips can help with planning, strategy Read More

4 Questions to Ask a B2B Website Developer

Hiring someone to design and build your B2B website can be a daunting task. Not only do you have to find a firm whose design aesthetic matches what you want for your B2B website design, but you also need to think about the development skills they bring to Read More

How to Create Facebook Ads that Drive Traffic to Your Site

In 2021, relying on organic traffic is no longer an option. The on-going Google and Facebook updates make it difficult for your website to be discovered without the help of paid advertising. But don’t fret, this guide will help you create the best Facebook ads to solve that issue and Read More

Boost Your Email Engagement in 15 Minutes or Less

Boosting email engagement is not nearly as complicated as young brands tend to think, especially if you are already familiar with using insights and have previous experience in marketing. By the latter, we primarily imply — communication. Read MoreRead More

Twitter Changes Image Crop & More Digital Marketing News

Yelp announced updates to their self-serve ad platform this week, further building out their offerings for advertisers. First, Yelp is adding custom location targeting in addition to the existing radius targeting option. Businesses can now assign specific locations for their ads to appear. Read MoreRead More

Display Ad Copy: Tips & Examples

People don’t pay attention to ads, but who can blame them? In this digital age, there’s more clutter than ever to cut through, and researchers estimate that online users interact with over 10,000 ads on the daily, with some 27% of U.S.-based online users currently running ad blockers. Read More

WordPress 5.7.2 Patches a Critical Vulnerability

WordPress released an update to patch an Object Injection Vulnerability rated by the National Vulnerability Database as critical. A WordPress vulnerability rated as critical has been patched. Although the exploit is labeled as critical, one security researcher states that the likelihood of the vulnerability being exploited is remote. The patch Read More

5 Ways to Boost SEO on Your WordPress Site

Do you want to know how to optimize your WordPress site to get higher search rankings? WordPress is a powerful platform that offers easy ways for anyone to build a website and manage content without coding expertise. Read MoreRead More