Tags : E-commerce

6 LOCAL MARKETING STRATEGIES THAT WORK IN 2022

Want your brand or offering to be found by local audiences? Here are 6 great tips for local marketing strategies and tactics that work. Through local offline and online marketing, you can connect with worthwhile leads. To increase brand recognition and draw in new clients, you must create powerful local marketing Read More

Upstream Helps Flormel Increase eCommerce Sales and Reduce Cart Abandonment

Upstream, the global specialist in mobile marketing has been selected by Brazilian healthy snack food provider Flormel to increase their online sales and reduce cart abandonment rates. Utilizing Upstream’s Grow platform, Flormel has already seen its sales grow 8% and achieve a 16x Return on Investment (ROI) in just 1.5 months. Read More

Marin Software Announces Snapchat Integration

Marin Software, a leading provider of digital marketing software for performance-driven advertisers and agencies, today announced the ability to optimize Snapchat ad campaigns through its flagship MarinOne platform. The integration with Snapchat’s Marketing API gives advertisers better insights and helps them improve the performance of their Snapchat campaigns through Read More

Customer Engagement Platform SALESmanago Deployed by Toys “R” Us and 100 New European E-commerce Brands

SALESmanago, founded in 2012 and based in Krakow, Poland, employs almost 400 people. The company’s current ARR has reached EUR 20 million at 40% growth. It offers a Zero Party Data-focused Customer Data Platform with natively-built Omnichannel Execution. Its AI-driven solutions have already been adopted by more than 2000 mid-size businesses in 50 countries, including [&Read More

Accenture to Acquire Romp to Boost Brand Transformation Capabilities and Advance Customer Experience across Southeast Asia

Accenture has agreed to acquire Romp, a brand and experience agency in Indonesia renowned for its creative talent and innovative services across branding, creative, and performance marketing. The move will strengthen Accenture Song’s (formerly Accenture Interactive) ability to deliver creative and tech-driven brand experiences for clients across Southeast Asia. Read More

Nine Essentials for a Successful eCommerce Business

Nothing can replace that feeling of those first sales on your new e-commerce website. This is true whether you’re a new business or an established company that is just starting out with online sales. However, this is frequently where you find out whether or not each component of your Read More

Dallas eCommerce Summit

The Dallas eCommerce Summit is a boutique professional networking and educational event. It’s a one-day live, in-person gathering of local eCommerce experts and decision-makers across retailers, brands, merchants, and solutions providers in the Texas area. The program is designed for high-impact impressions, sharing ideas, education, and networking. The day Read More

Categories of A/B Testing Ideas

The number of things you could test on your e-commerce or SaaS website is seemingly endless. But in this video, Khalid takes a step further and talks about different categories of A/B testing.Read More

Ecommerce Agency Achieves Phenomenal SEO Results for Global Brand

Ecommerce and marketing agency Eastside Co took on an extremely challenging eCommerce platform migration for a high-profile global brand. It came out on top with SEO results worth shouting about. Any website migration is an SEO risk because of the disruption caused to the site’s relationship with search engines.” – Read More