Tags : Marketing Strategy

How Digital Marketing Can Give Small Businesses an Extra Edge

The COVID-19 pandemic has left an inevitable wound in our global economy. Every year, businesses have more competition, and more challenges. In 2020 alone, 4.35 million applications for new businesses were submitted in the US. Numbers have grown by 74% within the last ten years. Read MoreRead More

The Evolution: Performance to Growth Marketing

For years, marketers have relied on traditional performance marketing tactics to expand their customer base, grow market share, and increase revenue. This has been a pretty effective strategy over the last decade, and many brands (and the agencies they work with) have nailed these practices down to a science. Rapid Read More

30 Unbeatable Instagram Marketing Strategies

We don’t need to tell you how many millions of users are active on Instagram right now (there’s currently 1.074 billion users worldwide The truth is this: achieving cut-through on Instagram comes down to pinpointing your target audience and figuring out how to convince and convert them into paying Read More

Save Your Marketing by Fixing Bad Data, First

Marketers have one essential job: reach the right buyer with the right message at the right time. If you think that sounds easy, think again. 63% of B2B buyers agree: Marketers are NOT connecting with them. Read MoreRead More

How to Build a Strong Marketing Strategy

Running and growing your business seems more unpredictable during these trying times. So what can you do? Knowing and understanding trends can help you uncover new opportunities for business growth. By leveraging market analysis insights, you can create a strategic roadmap to forecast desired and profitable outcomes. Read MoreRead More

Netflix Layoffs Happening as Company Changes Advertising Priorities

Netflix is making some major changes to its marketing strategy and laying off some employees as a result. The streaming giant has been here since the beginning. They are a true trailblazer for what the streaming market is today. They revolutionized the way video rentals worked and killed off the Read More