Azella, a digital marketing platform and service solution for financial services firms and investment advisors, and Gladstone, a financial services firm and SEC Registered Investment Advisor that supports financial advisors nationwide, today announced that the strategic partnership they began in 2021 will be expanded and enhanced in 2022. Read MoreRead More
Breville has launched its first global brand campaign in a shift of the brand’s marketing strategy. Read MoreRead More
Gusto Luxe has strengthened its tech offerings for brands by helping them create NFT-related campaigns in addition to PR and media duties. Read MoreRead More
You want to maximize your marketing efforts and be where viewers are as a business. But very few are using the sponsored newsletter to grow their customer leads.Newsletter sponsorships can transform your marketing strategy, allowing your business to reach millions of customers. Add newsletter sponsorships to your marketing arsenal Read More
The Banning Surveillance Advertising Act (BSAA) was introduced in the House on Tuesday by Representatives Anna Eshow (D-CA), Jan Schakowsky (D-CA) and Senator Cory Booker (DN.J.). The bill will no longer allow advertisers to target ads to consumers based on personal information. Read MoreRead More
Inbound marketing is all about bringing the right people to your website. Its goal is to bring those who’re most likely to buy what you’re selling, the ones who recognized the need for your product or service and need just a small nudge to make the final step. Read More
GBK Collective, a leading marketing strategy, consumer behavior and analytics consultancy, today announced a partnership with Qualtrics, the leader and creator of the experience management (XM) category, to provide brand advisory services to Qualtrics customers. Read MoreRead More
Unbounce, the leading conversion intelligence platform, today announced the acquisition of LeadsRx, a marketing analytics SaaS platform that makes it easier for marketers and agencies to measure the performance of their marketing channels. Read MoreRead More
Could you be a #digitalhero? In the season finale of #DecodingDigital, Daniel Saks, Co-CEO of AppDirect, reveals everything we’ve learned about digital heroes. Find out if you’ve got what it takes to be the #digitaltransformation instigator in your organization by listening to the episode nowRead More
Industry leaders ath Power, Bridjr, Engageware, Intel, JohnRyan, OPTiFi and SLD have joined forces to create a new collective: H2D. An acronym for Human to Digital, the new group’s mission is to drive greater transformational value for brands through their respective areas of expertise, which include humanized engagement, Read More
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