Tags : marketing technology
Reputation, the global leader in reputation performance management, today announced a strategic expansion of its platform, introducing powerful new features designed to enhance the sources of feedback data, increase the dimensions of data being tracked, and ultimately uncover hidden insights in today’s complex consumer journey. The platform enhancements allow Read More
Inuvo, Inc provider of the first generative artificial intelligence (AI) media solution designed specifically for brands and agencies, today announced the addition of zip code-level audience insights and targeting capabilities within its IntentKey® technology. This innovation enables advertisers to deliver highly targeted geographic campaigns while gaining unprecedented audience insights, all Read More
RAVER Inc. (raver.ai) announces the launch of its groundbreaking AI-powered marketing platform. Leveraging cutting-edge artificial intelligence technology, the platform seamlessly integrates social media accounts and offers users unparalleled capabilities in quickly generating captivating images and compelling content. Effective social media marketing is essential for businesses to stay competitive and Read More
As we move into 2023, ChatGPT is ubiquitous and big questions are being raised about the impact of ChatGPT and AI in general on our lives. Marketing professionals have their own questions, and those in the SEO and content space who are on the front lines will be impacted for the Read More
10th – 12th July 2023 | Caesars Forum, Las Vegas, USA Our USA edition will take you through trends in content marketing, B2B marketing, new MarTech tools, effective digital strategies, the evolution of advertising, and much, much more. During the keynotes, panel discussions, and fireside chats, you get to learn from top Read More
February 1, 2023 Los Angeles eCommerce Summit is a boutique style of the live event. It is a one-day gathering of local eCommerce experts and decision-makers across retailers, brands, merchants and solutions providers. Our program is designed for high-impact impressions, sharing ideas, education and networking. The day consists of panel discussions, presentations, Read More
Brand marketing is an important aspect of any growing business. This helps establish a strong and recognizable image for your business, which can lead to increased customer loyalty and increased sales. One of the main benefits of brand marketing is that it helps differentiate your business from the competition. By Read More
You’ve identified your target potential customers, matched your content creation, and leveraged different types of content to promote your products or services. So your content strategy seems pretty solid, right? The truth is, your content marketing efforts can and should always grow. Just as strategic marketing best practices evolve Read More
IKEA, the world’s largest furniture retailer, produces over 200,000 content assets globally through their in-house production agency, but needed a cost-efficient way to source content, at scale, and is market relevant at a regional level. IKEA partnered with Social Native to source organic content shared by their customers and connect Read More
Marketers are already taking advantage of how smart chat technology is simplifying interactions with brands, leading to a number of advancements that are just beginning to bear fruit. Some even report benefits beyond the marketing itself. Here are four predictions for how the sector will continue to grow and evolve Read More