Tags : Marketing

3 Inbound Marketing Myths You Can’t Afford to Overlook

Inbound marketing is one of the most popular methods for creating brand awareness and new business. It is a method that suggests that you should engage your customers with valuable content and experiences instead of interrupting them with ads, sales, and so on. According to Hubspot, 56% of marketers who use Read More

Why Your Ecommerce Loyalty Program Needs a Data-Driven Overhaul?

As the inflation rate in the United States hits a 40-year high, it’s no secret that consumers are feeling the spillover effects of price increases on their staples. From groceries to gas pumps, the reality of the situation is clear – American household budgets are extremely tight. Although consumer price Read More

The Chatbot Is Dead: It’s Time to Modernize Your Online Experience

Thu, Dec 1, 2022 · 11:30 PM  |  IST (GMT +5:30) Businesses know they need an engaging, scalable way to connect with leads and customers. That’s why they’ve invested big bucks in marketing automation tools, chatbots, and other technologies to automate outreach and handle high volumes of contacts. Read MoreRead More

Has Martech Made Things Too Complicated?

The arrival of martech was heralded as the next step in marketing. These platforms have allowed marketers to collect endless amounts of data so they can reconfigure their approach and increase conversions. The theory is that the more companies know about their customers, the more appealing services they can offer. Read More

Ways a blog can assist you to grow in affiliate marketing

There’s a good reason why affiliate marketing is becoming more popular. This strategy helps both publishers and advertisers. Since affiliates’ material may increase brand awareness and sales in a very cost-effective way, businesses of all kinds are now eager to share a piece of their profits with them. We’Read More

How Apple’s privacy changes force social media marketing to evolve?

Direct-to-consumer companies are now beginning to understand the risks associated with Apple’s privacy policy changes after previously relying largely on Facebook (now Meta) as a means to target and advertise via social media. Numerous firms have been compelled to discover alternative routes to their desired clientele as a result Read More

7 Best Content Marketing Platforms For An Effective Strategy

“Content is everything.” That’s one interpretation of the adage that each website owner follows, at least. However, content distribution is a close second to the material itself in the dynamic world of content marketing. As competition intensifies, businesses must make investments in efficient content marketing by utilizing a variety Read More

The Top 5 Tools For Managing Social Media Accounts

Social Media tools can help you schedule posts, monitor engagement, and much more! Check out our favorite tools. The use of social media in brand marketing has significantly increased. Additionally, managing many accounts can be very challenging. How do you maintain organization? What instruments are recommended for managing social media Read More

How can technology solve influencer marketing problems?

There are still several aspects of influencer marketing that many marketers don’t always have a good understanding of, despite it being the new “it” thing that every brand wants to participate in. How does this medium exactly function? Is it possible to decipher Instagram’s algorithm? How can we Read More