Tags : Social Media

Publicis Groupe Launches PX End-To-End Content Platform, Powered by Adobe’s Content Supply Chain Solution

June 12, 2023

Publicis Groupe announces PX, a comprehensive production service dedicated to accelerating the production, performance and personalization of multi-channel content. Data-driven, dynamic delivery, and powered by the largest network of modular studios, PX is designed to deliver compelling customization at scale. As marketers report that demand for content has doubled in Read More

Census Activates Third-Party Data in Business Applications on Snowflake Marketplace

June 7, 2023

Census announced a partnership with S&P Global Market Intelligence to streamline how customers leverage business intelligence from the Snowflake Data Cloud into enterprise business tools. This partnership allows customers to access S&P Global Market Intelligence data on Snowflake Marketplace to synchronize third-party data downstream through an Read More

Marketing technology firm ZoomInfo plans to lay off 3% of workforce

June 5, 2023

ZoomInfo, a US-based marketing technology company, has announced it will furlough about 3 percent of its workforce worldwide, joining several other tech companies that have recently cut jobs. In a filing with the US Securities and Exchange Commission (SEC), ZoomInfo said it “The Company estimates that it will incur restructuring charges Read More

Roku and Best Buy Announce New Advertising & Retail Relationship

March 14, 2023

Roku, the #1 streaming TV platform in the US, Canada and Mexico, and Best Buy, the leading consumer technology retailer in the United States, announced the first go-to-market relationship in its advertising and retail businesses. For the first time, Best Buy has partnered with a TV streaming platform to provide first-party Read More

DigitalReef Merges with Gamers Club in Historic Deal to Disrupt $360B Gaming and Digital Media Market

March 13, 2023

DigitalReef, the world’s leading mobile marketing and connected TV (CTV) technology company, has announced a historic merger with Gamers Club, Latin America’s largest video game matchmaking platform and community hub. The combination of these two companies, newly renamed Siprocal, will create a groundbreaking game distribution, monetization and engagement Read More

Netflix, Amazon and Marriot Bonvoy Top the List of Apps Consumers LOVE – Positioning them for Mobile Growth

March 10, 2023

Digital Turbine, Inc., a global leader in growth solutions for the mobile ecosystem, and Apptopia Inc., a leading provider of real-time competitive intelligence, announced today that as part of their ongoing report, BRAG (Brand Relative App Growth) Brand Insights Report has been released. report series. A new report reveals new Read More

BigCommerce Advances Enterprise Platform with Launch of BOPIS to Drive Merchant Growth

March 8, 2023

BigCommerce, a leading open SaaS e-commerce platform for rapidly growing B2C and B2B brands, today announced the launch of Online Store Purchase (BOPIS), also known as BigCommerce. Click & Collect, giving sellers more options to meet shoppers where they are and delivering a frictionless shopping experience. After exploding Read More

SunGod & Commerce Layer to Make Composable Shopping Experiences

March 6, 2023

Commerce Layer, an e-commerce software provider that enables brands and retailers to sell through any digital channel globally, today announced that it is partnering with SunGod, the UK’s leading performance glasses, to create innovative new digital shopping experiences across its global eyewear business. SunGod realized that their aspirations for Read More

MobileFuse Supports Global Privacy Platform, Streamlines Privacy Regulation Adoption for Advertisers and Publishers

March 3, 2023

MobileFuse, one of the largest in-app advertising platforms, CTV and DOOH, has announced that it supports the Global Privacy Platform (GPP), a product of IAB Tech’s Project Rearc initiative. Lab, helping the digital advertising industry deal with changing privacy regulations. MobileFuse was one of the first advertising platforms to Read More

Vimeo Named to Fast Company’s Most Innovative Companies of 2023 for Bringing Interactive Video to the Workplace

March 3, 2023

Vimeo, the world’s most innovative video experience platform, has been named to Fast Company’s annual list of the World’s Most Innovative Companies for 2023. This is the sixth time Vimeo has been honored on the list of the World’s Most Innovative Companies. Fast Company for the past 10 Read More

Tags : Social Media

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