Jivox Announces Personalized Commerce Marketing Upgrade to Boost Digital Commerce and Direct-to-Consumer (DTC) Sales
Jivox, the personalized digital marketing technology leader, today announced the launch of its Personalized Commerce Marketing offering. Designed specifically for digital commerce marketers in verticals such as retailers, banks and insurance companies selling directly to consumers, this Jivox offering enables them to recommend many relevant products personalized to individual consumers in real-time with five key capabilities:
Consented first-party data and identity, working across the Jivox personalization platform, are the key pillars of the Jivox personalized commerce marketing offering.