ALM’s ThinkAdvisor Introduces New Reader Experience With Design And Advertising Innovations
ALM’s ThinkAdvisor, the leading online media brand serving the financial advisory community, has introduced a new website design, an enhanced editorial strategy and advertising innovations that will improve reader experience and drive audience and partner engagement.
“Together, these design, editorial and advertising innovations greatly improve reader experience and provide better results for our partners,” said Adam Dunn, VP Financial Markets for ALM. Dunn said that many of the editorial innovations had started to be implemented over the past quarter and have already resulted in significant growth in reader engagement and site traffic.