InMobi Launches Curated, a Series of Vertical-Centric, Contextually Relevant Marketplaces for Mobile Advertising
InMobi, a leading provider of content, monetization and marketing technologies that help businesses fuel growth, today unveils Curated by InMobi, a series of privacy-compliant customized marketplaces based on both audience and contextually relevant supply to better help mobile advertisers reach consumers. With custom-built audiences, custom creative support, pre-built supply packages, and managed service for optimizing campaign performance, Curated will initially feature premium sports and holiday shopping as vertical offerings in the beta version with additional audiences expected in the first quarter of 2022.