SEO sits in the office chair and yells, “Create more relevant content!”, and Content Marketing responds. “Don’t’ worry, already on it!”. SEO is like the executive that makes demands and content marketing is like an efficient worker, fulfilling those demands to utmost precision. In a Venn diagram, you will Read More
Kantar, the world’s leading data-driven analytics and brand solution company today announces the global launch of Digital Video AI, a fully AI-powered creative effectiveness tool that predicts the performance of digital video advertising. Building on the launch of Link AI for TV advertising in 2020, Digital Video AI is a Read More
There will come a time when Google Analytics 4 will become the only option for businesses to use, which is why it will be important to know how to set it up properly. What’s different from previous GA models? GA4 allows you to create properties with up to 50 data streams Read More
Comscore , a trusted partner for planning, transacting, and evaluating media across platforms, today announced that it has signed a new agreement with integrated marketing agency Imaginuity for local television measurement. Under the terms of the agreement, Imaginuity will be exclusively utilizing Comscore’s local market television insights in markets across Read More
Today, consumer intelligence company CivicScience formally announced the founding of Rulo, a new media and advertising company aimed at revolutionizing digital marketing in a privacy-centric future. The venture is backed by strategic investors including Jeff Wilke, former CEO of Worldwide Consumer at Amazon, Thomas Tull, founder of Legendary Entertainment, and Read More
If you’ve come into contact with any digital agency that does SEO, you’ve probably been endlessly reminded to get MORE Google Reviews for your business. While on the one hand, it may seem obvious why you’d want as many positive reviews for your business as possible from Read More
Online visibility is a core component of a comprehensive marketing strategy. With the steady rise of online communication, digital marketing is a highly effective means to reach a target demographic. Digital Cloud Marketing is a recognized industry leader focused on providing clients with cutting-edge marketing solutions. Offering a wide range Read More
Coinpresso, a Crypto Advertising Agency built for performance and results – has launched in a bid to address the deficit in Digital Marketing expertise within the crypto space. Although the company has already had significant success with existing clients, Coinpresso’s website and proposition has now gone live to new clients Read More
Digital Marketing Conference is the one digital marketing event you can’t afford to miss. Whether your goal is to reinforce customer loyalty, improve lead generation, increase sales, or drive stronger consumer engagement, DigiMarCon Toronto agenda will help attendees enhance their marketing efforts. Sessions will focus on building traffic, expanding Read More
Mark Twain once said that “many a small thing has been made large by the right kind of advertising”; and in the digital world, where everything is so fast forward, advertising plays a vital role in making your brand memorable. When it comes to advertising, Pay-per-click (PPC) marketing is one Read More
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