Digital Shadows, the leader in digital risk protection, today announces a new feature within its SearchLight™ solution enabling organizations to rapidly identify fake social media accounts registered against their key executives – and get them taken down quickly. Cyber criminals routinely impersonate companies and key personnel on social media. Motivations vary Read More
Today, IMA® (Institute of Management Accountants), the association of accountants and financial professionals in business, launched a new global, integrated advertising campaign in support of the CMA® (Certified Management Accountant) certification program. The multi-channel campaign was developed in partnership with The Gate | New York, an international advertising agency and marketing Read More
Nielsen and PubMatic announced today that Nielsen’s audience data is now available through PubMatic’s Audience Encore™, permitting advertisers to buy premium omnichannel inventory layered with quality data for precision targeting and better performance. Brands can benefit from PubMatic’s extensive reach, enabling advertisers to engage audiences wherever they Read More
Channable, a leading global, e-commerce, feed management and PPC automation solution provider for digital marketers, brands and online retailers, announces its Amazon Repricer. Driven by customer demand, Channable’s Amazon Repricer enables digital marketers, brands and online retailers to increase sales, optimize profit margins and compete to win the Buy Read More
Wunderkind, a leading consumer engagement platform that scales one-to-one messages for top brands, today announced a milestone in its partnership with leading customer relationship management (CRM) provider Salesforce, enhancing Salesforce Marketing Cloud’s data-sharing through a direct integration with Journey Builder. The strategic integration will help brands better identify when Read More
SiriusXM announced its largest multi-media national ad campaign ever which brings to life the vibrancy and spontaneity of SiriusXM programming, featuring superstar artists, creators, and stars from the worlds of entertainment, music, and sports, many of whom have shows, channels and popups on the SXM App. The campaign – “The Home Read More
Sojern, a leading provider of digital marketing solutions for travel, and Roiback, a market-leading technology company specialised in powering direct sales for independent hotels and chains, have partnered to provide hoteliers with powerful multichannel media solutions aimed to drive direct bookings. The partnership empowers hoteliers to reach their customers across Read More
Smartly.io, the leading social advertising automation platform for creative and performance marketers, today announced Ad Ranking, a new capability within its insights offering. Already unifying creative, media, and data to break down silos across creative and performance teams, Ad Ranking now allows advertisers to quickly identify both top and Read More
Pacific Software Publishing, Inc., an independent US-based software development company, announced the beta launch of DENREI, their all-new email-based social platform. DENREI leverages the power of email, as a privacy-protected medium, to solve many problems that exist with social media today regarding censorship and freedom of speech. Read MoreRead More
TransUnion unveiled today the launch of its TruAudience® solutions to provide a foundation of trust on which businesses build future-proofed identity and data capabilities. With insight into 98% of U.S. adults and more than 127 million homes, including 80 million connected homes, TruAudience delivers the scale, accuracy, speed, connectivity and trust that Read More
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