Tags : Customer Experience

Khoros Expands with AWS, Joins AWS ISV Accelerate Program and AWS Marketplace

Khoros, an award-winning leader in digital-first customer engagement software and services, today announced expanded work with Amazon Web Services (AWS) by joining the AWS Independent Software Vendors (ISV) Accelerate Program and launching in AWS Marketplace. The AWS ISV Accelerate Program is a co-sell program for organizations that provide software solutions Read More

Infobip Builds an Integration for HubSpot to Enhance Customer Experience

Infobip, the global cloud communications platform, has built an integration with CRM platform HubSpot to provide WhatsApp and SMS messaging for HubSpot’s clients. The integration, available in HubSpot’s App Marketplace, enables its clients to connect with customers using their preferred communication channel, to deliver a great customer experience Read More

Drive Retention & Reactivation Success Using Intelligent Direct Mail

In both B2C and B2B businesses, existing customers make up the lion’s share of your recurring revenue. Protecting and growing them through expansion opportunities, cross-sells, and upsells is crucial. We’ve all seen the worst-case scenario before. An active customer starts disengaging, purchases less often, and then Read More

Grazitti Interactive and Khoros Announce Partnership for Online Community Development

Grazitti Interactive, a global digital services provider, and Khoros, an award-winning leader in digital-first customer engagement software and services, today announced a partnership for online community development. The partnership expands on an eight-year relationship that now gives shared customers a competitive advantage to deliver unmatched online community experiences. In addition Read More

The Importance Of Using Conversational AI In Marketing

Conversational AI-powered chatbots help businesses scale their social media efforts of the organizations by answering customer queries, delivering personalized content, and automating customer outreach. A business’s relationships with its clients on a personal level are crucial. The effectiveness of these discussions or interactions influences how the client views the Read More

Accenture to Acquire Romp to Boost Brand Transformation Capabilities and Advance Customer Experience across Southeast Asia

Accenture has agreed to acquire Romp, a brand and experience agency in Indonesia renowned for its creative talent and innovative services across branding, creative, and performance marketing. The move will strengthen Accenture Song’s (formerly Accenture Interactive) ability to deliver creative and tech-driven brand experiences for clients across Southeast Asia. Read More

mParticle acquires AI startup Vidora to help teams augment customer profiles and improve their marketing strategies

mParticle, a leader in customer data infrastructure, today announced it has acquired Vidora, an AI personalization platform for customer data. With the acquisition, teams can now easily build and deploy models across the mParticle partner ecosystem with 300+ API integrations to improve decision making, segmentation, and personalization. Benefits of the combined Read More