Googlebot doesn’t recognize a difference between posts and pages, therefore they each have equal opportunity to rank in search results. Google doesn’t distinguish between blog posts and webpages when indexing and ranking content. A “post” can rank just as well as a “page.” This is stated by Google’Read More
Google is capable of forwarding ranking signals from one URL to another without a 301 redirect in place. Google’s John Mueller says, in some cases, it’s possible to forward ranking signals from an old URL to a new URL without a 301 redirect. This is mentioned during Mueller’s weekly Read More
As an SEO best practice, the above the fold area of a webpage should have at least some content which is unique to that page. This is recommended by Google’s John Mueller during the weekly SEO hangout recorded on June 4. A site owner named Jameson Sansone asks Mueller a Read More
Google is updating the new regular expression (regex) filter in the Search Console performance report to support expressions that don’t match regex. In addition, Google is providing additional tips tips for users that are new to regex. Regex filtering was introduced to Search Console back in April. Google has Read More
Google is releasing a broad core algorithm update today on June 2, 2021. This will be followed by another core update in July. Google originally intended to pack more into today’s update, but couldn’t get everything ready in time. That’s the reason for releasing two core updates one month Read More
Google’s John Mueller advises site owners that deleting a sitemap won’t prevent URLs from being crawled in the future. This topic is discussed in the latest episode of the Ask Googlebot video series on YouTube. Mueller addresses a question asking if it’s possible to turn off or Read More
What is Google Search Console? Search Console is a free Google tool that measures and tracks your website’s search traffic, ranking, and site performance over time. Search Console is free and available to anyone with a Google administrator account. Sign up for a free Google Account here. Read MoreRead More
Users can manage multi-channel paid campaigns and organic social all from Microsoft’s new tool. Here’s what you need to know! Last month at Microsoft Advertising Elevate, Microsoft teased a soon-to-be-released hub that would enable advertisers to set up multi-channel campaigns, including the ability to launch and manage paid Read More
At the Google Marketing Livestream, Google announced new features & rollouts of existing tools for advertisers. Here are the key takeaways! At the annual Google Marketing Livestream, Google announced several new features and broader rollouts of existing tools for advertisers. We’ve broken the big announcements into six main themes: Read More
On this special episode, PPC experts discuss Google’s Smart Shopping campaigns, what products are the right fit, how to set them up, reporting tips, and more! Join the Marketing O’Clock team for a Marketing O’Talk roundtable discussion. This month, we’re joined by an esteemed panel of Read More
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