Implementing or replacing a marketing automation system is a herculean effort and anybody who’s done it once can attest to that. Changing systems is arguably more difficult than rolling out a brand new one. Why? There are many more factors to consider both internally and externally when you decide Read More
Marketing automation is something that we experience all the time. When you book a flight and get an email thanking you for your booking and showing you other related travel services that you might be interested in, this is the job of a marketing automation tool and process. Marketing automation Read More
According to a new report, Instagram’s user growth has dropped to single digit percentages for the first time. Data published by eMarketer shows Instagram’s user base grew by 6.7% in 2019, which is down from 10.1% growth in 2018. Starting in 2020, eMarketer estimates Instagram will grow slower than what was previously expected. Read More
In the past few years, the dark mode has become very common in most of the digital platforms, though the implementation has not been flawless. In 2018, Google News started testing a dark mode, but the update had restricted features. Read MoreRead More
For most users, the first experience of artificial intelligence (AI) was through chatbots that responded to questions with preset responses. From Indian Railways’ saree-clad chatbot Disha, to Amazon and Flipkart’s shopping assistants, to Instagram’s algorithm-backed advertisements, dynamic pricing on Uber and Ola to restaurant recommendations on Zomato and Read More
Today’s highlighted deal comes via our Online Courses section of the Neowin Deals store, where for only a limited time you can save 97% off this Complete Digital Marketing Super Bundle. From Facebook ads to MailChimp: The comprehensive (57 Hours!) guide to Digital Marketing. Read MoreRead More
Did you know that, on average, 51% of companies are currently using marketing automation, and more than half of B2B companies (58%) plan to adopt the technology? The statistic may be mind-boggling, but it is very much justified. Companies and marketers are always in search of ways that make things easy Read More
According to a recent report, Facebook started removing a series of ads promoting HIV prevention drugs and targeting LGBTQ people but as we heard, it took Facebook more than 3 months to take notice of such harmful ads and we are really concerned to know what took so long. Read MoreRead More
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