Tags : Marketing Automation

What Is Marketing Automation And How Can It Benefit Your Business?

Marketing automation is something that we experience all the time. When you book a flight and get an email thanking you for your booking and showing you other related travel services that you might be interested in, this is the job of a marketing automation tool and process. Marketing automation Read More

Instagram User Growth Drops to Lower Levels Than Previously Expected

According to a new report, Instagram’s user growth has dropped to single digit percentages for the first time. Data published by eMarketer shows Instagram’s user base grew by 6.7% in 2019, which is down from 10.1% growth in 2018. Starting in 2020, eMarketer estimates Instagram will grow slower than what was previously expected. Read More

How Digital Marketers Are Leveraging AI Tools And Automation In Advertising

For most users, the first experience of artificial intelligence (AI) was through chatbots that responded to questions with preset responses. From Indian Railways’ saree-clad chatbot Disha, to Amazon and Flipkart’s shopping assistants, to Instagram’s algorithm-backed advertisements, dynamic pricing on Uber and Ola to restaurant recommendations on Zomato and Read More

This Complete Digital Marketing Super Bundle is now 97% off

Today’s highlighted deal comes via our Online Courses section of the Neowin Deals store, where for only a limited time you can save 97% off this Complete Digital Marketing Super Bundle. From Facebook ads to MailChimp: The comprehensive (57 Hours!) guide to Digital Marketing. Read MoreRead More

Marketing Automation and Customer Service: How are they Connected?

Did you know that, on average, 51% of companies are currently using marketing automation, and more than half of B2B companies (58%) plan to adopt the technology? The statistic may be mind-boggling, but it is very much justified. Companies and marketers are always in search of ways that make things easy Read More