Tags : Marketing

mParticle acquires AI startup Vidora to help teams augment customer profiles and improve their marketing strategies

mParticle, a leader in customer data infrastructure, today announced it has acquired Vidora, an AI personalization platform for customer data. With the acquisition, teams can now easily build and deploy models across the mParticle partner ecosystem with 300+ API integrations to improve decision making, segmentation, and personalization. Benefits of the combined Read More

OneScreen.ai Launches Most Comprehensive Public Directory of Out-of-home (OOH) Advertising Inventory and OOH Providers

OneScreen.ai, the marketplace provider for buying and selling out-of-home (OOH) advertising, has launched the most comprehensive public directory of OOH advertising inventory with more than 3,200 OOH providers, including media companies, vendors, and agencies, and more than 864,000 media listings across various categories, including billboards, street furniture, transit, and more in 340 Read More

Why Building Backlinks Is Important for SEO – And How to Do It

Backlink building is a key method small businesses can use to increase a website’s ability to rank high in search engines. Backlinks help search engines like Google and Bing index content that is related to a search query, build trust with search engines, and improve your chances of being Read More

Facebook Marketing Strategy for Startups

At this moment, Social Network is still a blessing. We can communicate with one another from anywhere in the world. And without a question, the most popular social networking site is Facebook. A registered user can connect with friends and share aspects of their daily lives on this social networking Read More

Algolia’s New AI-Powered Merchandising Suite Empowers Retailers To Automate Merchandising during Peak Periods and Flash Sales

Algolia, the leading API-First Platform for Search & Discovery, today unveiled a new Merchandising Suite that will transform the way merchandisers can design and execute differentiated merchandising based on real-time signals, product availability, and promotional strategy. This suite provides significant time and costs savings as well as massive scalability, especially Read More

B2BSMX

Connect with us at B2BSMX to learn how to drive revenue impact with a true ABM platform. We’re excited to see your faces in Boston as we present customer stories, sharing our vision for the future of ABM. Read MoreRead More