Digitalization has gained prominence worldwide ever since COVID-19. But companies across all sectors are implementing digital changes to stay ahead of the curve. Whatever the case, there is no denying that the Covid-19 pandemic has changed the landscape of living and working situations. As a result, staying current with the Read More
NinjaCat, the digital marketing performance management platform purpose-built for agencies, media companies, and multi-location brands, today announced the acquisition of Shape.io, a leading pay-per-click (PPC) budget management software suite. The integration of Shape.io’s budget monitoring and automation capabilities together with the addition of its leadership, engineering, and Read More
Robly was named the #1 Email Marketing Platform by SoftwareReviews for 2022, the most in-depth source of buyer data and insights for the enterprise software market. Robly specializes in supporting charities, nonnonprofitsducation sectors, and religious organizations, leveraging patented technology to help customers achieve up to 50% higher open rates. The platform also provides Read More
Freddy’s Frozen Custard & Steakburgers has selected UMI Marketing Solutions as their marketing operations partner. Freddy’s is a leading fast-casual restaurant with huge growth potential as they expand across the United States. Bringing their decades of marketing and franchise industry experience to the table, UMI will further fuel Read More
Introduction: What is Local SEO? Local search engine optimization is a subset of search engine optimization that aims to boost a website’s position in local search results. Local SEO is also known as SEO for local search engines. It is a subset of Search Engine Optimization (SEO) that aims Read More
ActionIQ, the leader in customer experience (CX) solutions, today announced that Business Insider has named ActionIQ as one of The Hottest Marketing Tech Companies of 2022. The fourth annual list of executives who are shaping the future of martech includes Leah Pope, the AIQ Chief Marketing Officer. To quote Business Insider, “Read More
Aprimo, an industry-leading provider of digital asset management and content operations software, today announced it has been recognized as a ‘Leader’ in The Forrester Wave™: Marketing Resource Management, Q3 2022. Receiving the highest scores of any other vendor in the current offering and strategy categories, Aprimo is the only vendor named Read More
Conversational AI-powered chatbots help businesses scale their social media efforts of the organizations by answering customer queries, delivering personalized content, and automating customer outreach. A business’s relationships with its clients on a personal level are crucial. The effectiveness of these discussions or interactions influences how the client views the Read More
RoseRyan, a ZRG company that provides on-demand finance & accounting and marketing leadership and consulting services to a multitude of companies in Silicon Valley and beyond, unveiled its new Marketing Solutions Group today, as an additional way to help high-growth and maturing companies achieve their growth goals and address skills Read More
Accenture has agreed to acquire Romp, a brand and experience agency in Indonesia renowned for its creative talent and innovative services across branding, creative, and performance marketing. The move will strengthen Accenture Song’s (formerly Accenture Interactive) ability to deliver creative and tech-driven brand experiences for clients across Southeast Asia. Read More
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