What Makes a Revenue-Driving Martech Stack?

An uncertain economic environment is forcing businesses to re-examine their budget priorities when it comes to sourcing and building the best martech stack to drive growth while guaranteeing the best ROI.

Marketing leaders are certainly spoiled for choice in their quest to give their content teams the best technology tools. But where do you start? How do you make sense of current martech trends, separating the good from the also-ran?

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