Social Panga Establishes AI Council to Embed Technology Across Its Services
Social Panga Establishes AI Council to Embed Technology Across Its Services
Social Panga, a creative and digital agency, has launched an in-house AI Council to embed artificial intelligence across its branding, marketing, and digital services. Positioned as a ‘think-and-do tank’, the council comprises specialists, strategists, and technologists focused on applying AI in areas like content creation, workflow optimization, personalization, performance marketing, automation, and brand safety. This move builds on the agency’s recent AI-driven campaigns for brands including LG Electronics, Pathkind, Jindal Stainless, Himalaya, and Lava, aiming to create practical, business-focused AI solutions.
