Stagwell Heads to CES 2023: Transforming Marketing Through Impactful Technology
Content Studio and Floor Tours will be held at Stagwell, and Chairman and CEO Mark Penn will speak on the C Space Stage.
Stagwell, the challenger network created to transform marketing, will attend CES 2023, which is being held in Las Vegas, Nevada, from January 5–8, 2023 and is being hosted by the Consumer Technology Association (CTA). At the yearly consumer technology expo, Stagwell experts and client partners will speak about transforming marketing through effective technology across a range of activations.
“Stagwell transforms marketing through impactful technology, driving measurable outcomes for our clients’ businesses and for society at large”, “Whether we’re building an app that fuels billions in revenue or designing a first-of-its-kind sustainable NFT platform, we’re excited to return to CES to celebrate the impact of technology.”
Mark Penn, Chairman and CEO, Stagwell
Stagwell is once again providing exclusive interviews with senior brand executives, focusing on the technologies they anticipate will lead to the biggest changes in advertising and marketing over the following five years. The 15-minute 1:1 meetings will occur at Stagwell’s on-site content studio, located in booth 60488, in the Las Vegas Convention Center’s Grand Lobby (LVCC).
Brand executives are welcome to join 60-minute floor tours of the LVCC’s North and Central Halls, which are led by Stagwell technology specialists. Attendees will hear professional assessments of the CES products and services that will most significantly affect brands and marketing opportunities in the upcoming year, particularly with regard to creative and media buying.
Mark Penn @CES: On January 4 at 2:50 PM, Penn will take part in the CMO Insights C Space Program. He will participate in a panel discussion on the effects of data and personalization with brand executives and technologists who are defining the norms for consumer data at the nexus of technology and marketing.
