Aleph Acquires Majority Stake of Clever Ads
Aleph Group Inc, a global leader in digital advertising, connecting more than 21,000 advertisers in more than 115 markets around the world, has announced the major acquisition of Clever Ads, a technology platform. Automate customer acquisition and management. Ad Spend for Meta, Microsoft, Google, TikTok and Twitter. The acquisition will combine Aleph’s vast global reach with the growth capabilities of Clever Ads’ technology platform, providing additional growth opportunities and deepening relationships with developers. the world’s leading digital media and their advertisers.
The Clever Ads Toolkit is designed to help SMEs advertise globally on today’s most popular social media and community platforms. Trusted by more than 1.2 million businesses worldwide, Clever Ads has enabled advertisers around the world to integrate with the most relevant online advertising platforms (PPCs), by developing advertising powerful and effective multi-channel advertising.
“We acquired a proven solution for the SMB segment that we will be introducing across all of our regions including Europe, LATAM, MENA, APAC and Africa, further empowering the digital advertising ecosystem. The exponential speed at which digital advertising is progressing requires us to have specialized technologies and local experts to best meet our client’s various needs. The more options we can provide to advertisers, the greater their opportunities for growth and success.”
Aljoša Jenko, Chief Strategy Officer of Aleph.
“This unified vision with Aleph opens the door to increased possibilities for all advertisers in frontier markets. We expect great synergies combining the technology platform development capabilities of Clever Ads with Aleph’s global presence across 115+ markets. This combination will help us expand and deepen our relationship with the world’s best global digital media players and their clients.”
Manuel Climent, CEO and Co-Founder of Clever Ads.
Aleph’s acquisition will improve overall trust with advertisers when measuring digital investments, as well as scale overall growth. This step further validates Aleph’s strategy as a global leader in digital advertising, adding Smart Ads to its longstanding and trusted network of partners, along with industry leaders such as Meta, Twitter and Snapchat.