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Ansira Wins Two AWA Awards for Digital Marketing and Website Platform
Ansira Partners, Inc., an independent global marketing services and solutions company with proprietary channels, websites and ad technologies, announced that it has been commissioned by Brian Pasch, Author and Industry Leader in Automotive Marketing Strategy, Online Recognition of Education, Marketing Analytics and Digital Retail, as the 2023 AWA Award Winner in the Digital and Website Marketing Category Platform section. These wins follow recognition of Ansira’s 2022 AWA Award for Best Performance Website, Rising Star Award and Dynamic Presenter.
“Ansira is committed to delivering industry-leading digital marketing solutions for our customers, and our website platform is a game changer for auto dealers. Recognition with AWA awards in these categories validates the work we are so passionate about here,”
“Our talented team is proud to once again receive this industry recognition as we continue to provide our clients with our proprietary tech supported by our stellar services.”
Ansira CMO Kelly Jo Sands.
For the Digital Marketing Solution award, Pasch referenced that Ansira’s tech stack, which supports some of the largest brands in the United States, is now being deployed
“dealers in the automotive space who are looking for smarter, more personalized, more effective advertising through omnichannel sources powered with their PowerSEO package”
to deliver content and services that improve engagement rates and conversion. Pasch also cites Ansira’s Digital Marketing Solution for advertising EVs and educating consumers about the EV model’s maintenance, battery life, service and life cycles. Pasch said Ansira is
“innovating digital advertising through the latest technology and … using content, SEO, and management of dealers’ Google My Business profiles to give dealers a competitive edge in their local market.”
The video of the award announcement and the full award submission demo can be found here.
The AWAs was created in 2008 to recognize the best vendors in automotive digital marketing, primarily focused on websites. Since then, the AWAs have become a benchmark in the automotive industry for recognizing innovative products, now in 20 categories: digital retailing, marketing automation, sales process, dealer websites, digital marketing, SEO and local search, inventory management and merchandising, HR & training, fixed operations, F&I, website merchandising, conversational commerce, video technology, business intelligence tools, reputation management, and their newest categories, automatic payment platforms, digital voice assistants, enterprise retailing, and CDP/MAP technologies.
AWA was created in 2008 to recognize the best automotive digital marketing providers with a focus on websites. Since then, AWAs have become a benchmark in the automotive industry for rewarding innovative products, now divided into 20 categories: Digital Retail, Marketing Automation, Sales Process, Reseller Websites, Digital Marketing, SEO & Local Search, Inventory Management & Sales, HR & Training, Fixed Operations, F&I, Web Sales, Conversational Commerce, Tech Video, business intelligence tools, reputation management, and their latest categories, automated payment platform, digital voice assistant, enterprise retail and CDP/MAP technology.
“I want to thank everyone who participated in the AWA review process this year,”
“We watched demonstrations of an amazing group of innovative and progressive products, and we are proud to be associated with these companies and their staff who have invested so much of their time and resources to better serve the automotive dealer community.”
Brian Pasch, Author and Industry Leader in Automotive Marketing Strategy
Ansira is backed by Advent International, one of the world’s largest and most experienced private equity investors with deep expertise in the business and financial services industries.