Want your brand or offering to be found by local audiences? Here are 6 great tips for local marketing strategies and tactics that work. Through local offline and online marketing, you can connect with worthwhile leads. To increase brand recognition and draw in new clients, you must create powerful local marketing Read More
6clicks, industry-leading GRC, and cyber governance platform solution provider today announced having been selected by Probe CX, as their preferred GRC vendor. Probe CX, a market-leading digital transformation organization that specializes in strategy, outsourcing, technology, and automation, will leverage 6clicks to automate and streamline its risk and compliance processes globally. Read More
Lytho, a creative operations platform, providing tools including creative workflow and digital asset management (DAM) to brand and creative teams, announced it was named a “leader” in a new report by the technology analyst firm Research in Action GmbH. The report, titled “Vendor Selection Matrix ™ – Marketing Resource Management” assesses the Read More
iHeartMedia today debuted iHeartLand, a state-of-the-art, always-on entertainment space where music and gaming collide. Built using Fortnite’s Creative toolset, iHeartLand combines compelling gameplay with a persistent cadence of entertaining events, programming, and one-of-a-kind fan experiences. Fans can check out iHeartLand and the all-new State Farm Park now in Fortnite Read More
MGID, the global advertising platform, and PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, have today announced a new advertising partnership. PubMatic’s clients benefit from direct access to quality, brand-safe native video and display placements across MGID’s exclusive roster of premium global Read More
Marin Software, a leading provider of digital marketing software for performance-driven advertisers and agencies, today announced the ability to optimize Snapchat ad campaigns through its flagship MarinOne platform. The integration with Snapchat’s Marketing API gives advertisers better insights and helps them improve the performance of their Snapchat campaigns through Read More
Marin Software Incorporated, a leading provider of digital marketing software for performance-driven advertisers and agencies, announced today that it has been recognized as a Strong Performer in the Forrester Research, Inc. August 2022 report, The Forrester Wave™ B2B Advertising Solutions, Q3 2022. The report evaluated 14 B2B Advertising Solutions providers based Read More
The Pedowitz Group LLC, a leading digital consulting firm, today announced that it has agreed to acquire BizMark, CT LLC, one of the nation’s top B2B marketing and communications agencies. Founded in 2006, BizMark is a three-time winner of the Association of National Advertisers’ Small B2B Agency of Read More
OneScreen.ai, the marketplace provider for buying and selling out-of-home (OOH) advertising, has launched the most comprehensive public directory of OOH advertising inventory with more than 3,200 OOH providers, including media companies, vendors, and agencies, and more than 864,000 media listings across various categories, including billboards, street furniture, transit, and more in 340 Read More
HG Insights®, the global leader in market intelligence for technology vendors, has updated its flagship Platform. Platform 2.0 better delivers the actionable insights business leaders need to understand their markets in-depth, make decisions, and Go-To-Market (GTM) with precision and confidence. According to recent McKinsey & Company research, companies using data-driven B2Read More
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