Skai Named #1 Search Engine Marketing and Social Media Marketing Provider to Digital Commerce 360’s Top 1000 Retailers
Skai, the leading omnichannel platform for performance marketing, was once again named the top provider of search engine and social media marketing technology to the Top 1000 retailers in Digital Commerce 360’s annual review of leading vendors. Winning for the ninth consecutive year, the accolade is a testament to the veteran company’s ongoing value and innovation since its inception in 2006. Skai’s global brand and agency clients manage more than $8 billion annually across retail and other top industry sectors.
This honor is compounded by the fact that search and social media advertising are the top two digital advertising channels by global spending due to their strong performance and return on investment. And the future is bright for these two channels, according to a recent Gartner marketing report, being more stable and less susceptible to market challenges like inflation and data amortization.
And, as marketers continue to evolve towards an omnichannel approach, search and social media advertising become even more valuable due to their importance in the daily customer digital journey.
“Aside from continuing to invest in building best-in-class performance solutions for search and social marketers, Skai has proven to move with the times. Channel-centric marketing is being deprioritized in favor of customer-centric approaches, and Skai continues to add unique value to retailers through the development of omnichannel capabilities across core channels”
“This includes cross-channel analytics, holistic performance measurement and optimization, and unique data-driven marketing insights to help our customers drive their strategies.”
Gil Sadeh, Chief Growth Officer at Skai.
Digital Commerce 360’s Top Solution Providers Leaderboard provides a roadmap for retailers to find the e-commerce technologies and services most appreciated by the top 1000 sellers. Supplier ranking based on the number of customers in the 2022 edition of Digital Commerce 360 Top 1000. Top 10 vendor ranking report used by Digital Commerce 360 Top 1000 retailers in 24 catalogs and Skai, formerly Kenshoo the main supplier with the top 1000 clients in the search engine marketing and social media marketing categories.
This award follows other exciting news from Skai, as the company’s chief executive officer, Shirley-Grill Rachman, was named the bronze winner for “Executive Woman of the Year” at the Awards. Stevie for Women in Business. Skai is committed to expanding diversity in our organization, supporting those at risk and promoting equality across our society, behind which all Grill-Rachman is a driving force.
