Lightico Acquires Customer Experience Platform Vizolution as Demand Booms for Digital Customer Completion
Lightico, the market leader in digital customer engagement, today announced the acquisition of Vizolution, the European leader in customer experience technology, making this joint venture a leader global leader in B2B2C digital fulfillment for telecommunications and financial services. Through a powerful matching platform, the company allows businesses to fully interact with their customers remotely through any channel, in an automated and mobile way.
The joint venture’s solutions have been used by leading players in the financial services industry, including Capital One, GM Financial, HSBC, Santander Consumer Finance, NatWest, BNP Paribas, TD Bank and by telecom companies such as BT/EE, VMO2 and Tuesday, to reduce transaction times, increase efficiency and improve bottom line profitability. Customers have seen more than 80 meters of turnaround time, a 45% improvement in completion rates and a 360% return on investment.
“As customer expectations for service companies to offer seamless, digital experiences continues to soar, bringing Vizolution into the Lightico fold will result in a more robust platform devoted to helping businesses deliver world-class digital experiences,”
“With this acquisition, we are combining the leading digital completion solutions in North America and Europe to become the de facto global leader, and are well-positioned and fully funded to scale rapidly across the financial services and telecom industries where demand is at an all-time high.”
Zviki Ben Ishay CEO and Co-Founder of Lightico.
This agreement will combine Vizolution’s self-service solutions and migration agent support with Lightico’s robust digital fulfillment platform, including integrated digital signatures, document collection, and as identification and verification services for workflows. This will provide customers with a unified solution to deliver a seamless, comprehensive, digital and complete solution for the entire customer lifecycle. In addition, the Vizolution team will join Lightico’s organizational structure with Zviki Ben Ishay, CEO of Lightico, head, and Bill Safran, CEO of Vizolution, transitioning to Chief Strategy for the company 150 people. . Additional shareholders; HSBC Ventures, Santander Consumer Finance, Natwest and Development Bank of Wales join existing backers of Lightico, Capital One Ventures, Crescendo, Lool Ventures, Mangrove Capital, Oxx and Spinach Angels.
“Vizolution has been providing customer experience services to market-leading enterprises to help them transform and improve digital experiences for millions of their customers,”
“By joining forces with Lightico, we’ll leverage the best of both technologies, people and organizations to deliver a strong, scalable, cloud-based offering that will deliver even greater value to our clients and their customers.”
Bill Safran, CEO of Vizolution.
“As early backers of Vizolution, we’ve long believed that streamlining complex customer-facing interactions, especially in the financial services industry, is critical to success,”
“Lightico’s acquisition of Vizolution is a significant step towards bringing this change to the entire industry and we look forward to continued success together.”
Terecina Kwong, Chief Operating Officer, HSBC Bank plc and HSBC Europe and Vizolution Board Member.
“Vizolution’s technology as well as the team behind it has enabled Santander Consumer Finance to provide customers with an exceptional digital consumer lending experience,”
“We have no doubt that consumer demand for more seamless end-to-end digital experiences will grow, and with Lightico and Vizolution combining forces, we’re confident that the new, larger company will help Santander Consumer Finance further its digital footprint and be one of the most important leaders in digitizing the consumer lending market.”
Santander Consumer Finance CEO José Luis De Mora.
